We’re a branding, strategic marketing and creative agency. Our expertise lies in positioning or repositioning organizations (or brands), and executing marketing and sales strategies for them that result in dramatic growth. We help our clients to leverage these gains to expand globally, merge, acquire or be acquired, or simply become more successful in their continuing operations.
Virtually stunning
Wed 05.16.2012
Labels: Custom Applications, Pharma, Video, Web
The newly launched Equetro Virtual Advisory Board (VAB) is a groundbreaking, interactive venue for thought leaders in Bipolar I Disorder. This scientific, members-only community offers private access to exclusive, featured content presented by the premier authorities on the effective treatment of Bipolar I. Membership is offered to a select group of forward thinking physicians, clinical experts, and research scientists committed to enhancing patient care through peer-to-peer collaboration and knowledge sharing.
VAB, which we developed and launched with Validus Pharmaceuticals, encourages and enables physician participation and communication through a variety of moderated comment and discussion tools within featured content pages. The first feature program is a four-part video series focusing on the unmet needs in Bipolar I. The presenters discuss the treatment of Bipolar I using the drug carbamazepine, and how carbamazepine evolved from discovery and clinical trials into the FDA-approved formulation, Equetro, that is used in clinical practice today.
It’s time you come FullCircle
Fri 03.23.2012
Labels: B2C, Branding, Custom Applications, Identity, Social Media, Sports & Entertainment, Technology
We’re pleased to formally announce the launch of our new digital media agency, FullCircle Intermedia, a partnership formed together with longtime colleagues of ours from JTWO and NFL Films, and James “JB” Brown, host of THE NFL TODAY ON CBS, CBS THIS MORNING, and SHOWTIME’s INSIDE THE NFL. The new agency specializes in helping professional athletes, entertainers and other high-profile individuals to establish, develop and commercialize enduring online brands for themselves.
Too often these individuals are defined by the media based solely on their most recent performances, and the public has no access to information about who they really are “off the field”. So we’ve developed a proprietary Internet-based platform through which they can deliver their total message, build support for causes they support, and generate income directly from online media advertising, e-commerce, and the sale/license of original, documentary-quality film content.
We work closely with our clients, their agents and advisors, to help them take total control of their online brand in a way that will sustain their professional viability right now, and also into the next phases of their careers and lives.
The Zoo — an excellent place to study the habits of human beings
Mon 01.30.2012
Labels: Branding, Nonprofit, Promotion, Technology, Travel Industry, Web
We couldn’t be any more excited about our new working relationship with Zoo Miami. Their commitment to worldwide conservation encourages an appreciation for the world’s wildlife and will help protect it for future generations.
The Zoo is a fully accredited member of the Association of Zoos and Aquariums (AZA), and is a leader in the fight to save some of the world’s most endangered animals and ecosystems. That’s why we’re calling all humans to step up, donate now and be part of helping these great people preserve our natural legacy.
